Nobody Cares About Your Brand EP01 – Self Awareness

October 10, 2016 // Emily + Justin // No Comments // Posted in Podcast
Welcome to Episode 01 of the  Nobody Cares About Your Brand Podcast – “Self Awareness.” Your brand is about you. Learn the three things you have immediate control over to […]

‘I’m Different And That’s Bad:’ The Lie That Stops You From Being a Brand

3 Practices to Get Weird By Emily Soccorsy + Justin Foster Being different is no bueno. Of course, you don’t consciously think that! But that’s what your mind is often […]

Why I No Longer Use FUD

September 7, 2016 // Emily + Justin // 4 Comments // Posted in Beliefs-Based Branding
Originally posted on LinkedIn by Justin Foster  Fear. Uncertainty. Doubt. FUD. Tapping into this part of the human psyche is as old as the human race. It is the foundation […]

An Open Letter

August 30, 2016 // Emily + Justin // No Comments // Posted in 21st Century Branding
An Open Letter Dear business owners, entrepreneurs and CEOs: We are writing this letter to tell you this: your brand is not what you think it is. Branding is not […]

5 Ways Your Ego Might Be Making You a Terrible Marketer

August 16, 2016 // Emily + Justin // No Comments // Posted in 21st Century Branding // , ,
By Emily Soccorsy + Justin Foster Your ego has served you well in building your business. (We define ego as the mind part of you, the one that is constantly […]

Don’t Let the Magic Die: Sexy Talk Marketing

July 15, 2016 // Emily + Justin // No Comments // Posted in 21st Century Branding
By Emily Soccorsy + Justin Foster We’ve recently been working with a Fortune 50 company to help them communicate a critical business strategy that required some sensitivity and intentional language […]

How Being a Soulful Leader Boosts Your Brand

By Emily Soccorsy + Justin Foster There are a lot of business people who balk at the use of the term “soul.” They think it has no place in the […]

You Don’t Want to Be Different

June 9, 2016 // Emily + Justin // No Comments // Posted in 21st Century Branding
By Emily Soccorsy + Justin Foster You say you want to be different. You say you want to stand out from the crowd. You say you want to be bold. […]

5 Signs Your Business is Having a Midlife Crisis

Originally posted on AllBusiness. Art credit: Drew Dernavich By Emily Soccorsy and Justin Foster Midlife crises are fairly easy to recognize in others, but they’re often not so easy to recognize in […]

5 Simple Ways to Improve Your Brand in One Day

May 11, 2016 // Justin Foster // No Comments // Posted in 21st Century Branding
  By Emily Soccorsy and Justin Foster We both love mornings. They bring with them the promise of the day, the hope of a new habit or opportunity. And great […]
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