Misty Megia
  • August 04, 2020
  • ROOT + RIVER

Bored of Marketing? Have More Fun! An Interview with Misty Megia

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Q: Who are you and what do you do? I am Misty Megia, I am a CEO/Creative Producer and Business Strategist. Q: Do you have any nicknames you care to …

Beyond Better
  • July 24, 2020
  • ROOT + RIVER

Podcast Guests on Beyond Better with Stacey Ennis

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I’m joined this week by “brand alchemists,” Justin Foster and Emily Soccorsy of Root + River. We talk about their novel approach to branding: starting on the inside with deep …

  • July 22, 2020
  • ROOT + RIVER

When You Brand from Your Beliefs, Marketing Execution Reveals Itself

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Sara Hertrampf, Sales & Marketing Manager, looked around in amazement at a packed house in October 2019. Filling the Alpine Communications event were business owners, community leaders and economic development …

  • July 08, 2020
  • ROOT + RIVER

Branding is Still a Performance

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Authenticity. Vulnerability. Transparency. Being more human. These are the standards of a modern brand.  Branding is still a performance, and a powerful one. But it’s not a performance built on …

  • July 02, 2020
  • ROOT + RIVER

The Marketing Metric That Matters the Most

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By Jennifer Lawhead When I was 16-years-old, I gave a friend a piece of advice that I don’t remember. How do I know it actually happened, you may ask, since …

Creative Warriors Podcast
  • June 24, 2020
  • ROOT + RIVER

Podcast Guests on Creative Warriors

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Emily and Justin are the founders of the intrinsic brand practice, Root + River and the co-authors of “Rooting Up: Essays on Modern Branding.” Working with heart-based leaders, they believe …

  • June 24, 2020
  • ROOT + RIVER

Doers v. Thinkers

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By Cat Weise Freshmen year in college, I lived on the same floor with a bunch a young, smart women. One decided she had a new theory about the world as …

  • June 24, 2020
  • ROOT + RIVER

Your audience is practicing attention curation. Are you?

Unless you intentionally live in a self-created bubble, everyone and everything is trying to get your attention at all times.  Therefore, we don’t give our attention for any length of …

  • June 01, 2020
  • ROOT + RIVER

This is who we are

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Injustice in our country must be addressed. It begins, as all deep work does, by looking inward. This is precisely what Michelle Obama highlighted in her public statement May 30, …

  • May 28, 2020
  • ROOT + RIVER

How Branding Led to a $8M Revenue Increase

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By Jennifer Lawhead We always say, “a strong brand solves a thousand business problems.” When a business moves away from obsessing about bottom lines, profitability and ROI, and instead adopts …

  • May 14, 2020
  • ROOT + RIVER

Why should we come back to you?

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Soon, people will be making decisions. The decisions will be about what work they choose to do, what schools they will send their children back to, what places they want …

The Marketing Mindset
  • May 11, 2020
  • ROOT + RIVER

Podcast Guests on The Marketing Mindset

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Emily Soccorsy and Justin Foster are the founders of the intrinsic brand practice, Root + River. Working with heart-based leaders, they believe that all great brands are spiritual experiences. Emily …