Making Marketing Matter: A Conversation with Ryan Pirkle
Filed Under: Humanistic Marketing
On July 1, 2021, at 3 PM CT, we will talk with Ryan Pirkle, the Director of Marketing at FFW, a global digital agency intent on building world-class digital experiences …
Creating More Conscious Marketing: An Interview with Kelly Campbell + Tracy Yates
Filed Under: Humanistic Marketing
On Thursday, May 6 we will have the pleasure of interviewing Kelly Campbell and Tracy Yates, co-founders of Consciousness Leaders, and marketing leaders in their own right. All are welcome …
Do good in the world … the rest is logistics.
Filed Under: Humanistic Marketing
In many ways, marketing is doing more harm than good in the world. It creates false need where there may not be need. It prays upon lack and scarcity. It …
How to Understand the Emotional Needs of Your Audience
Filed Under: Humanistic Marketing, Intrinsic Branding, Marketing
Branding is an emotional journey. Your brand is how other people experience what you believe. By understanding and being tuned into the emotions of your audience, you can design a …
Want to be a great marketing leader? Build a great team! An Interview with John Hardesty
Filed Under: Humanistic Marketing
On October 1 at 2p CT, we will be visiting with John Hardesty on our “Being Marketers” webcast. Here is a sneak preview of our discussion. Q: Who are you …
