Synthesis Episode #12: Marcia Reynolds On How Coaching Can Shift Living
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership
As Our twelfth episode features Marcia Reynolds, Psy D., Marcia is the author of three books, The Discomfort Zone, Outsmart Your Brainand Wander Woman, with a fourth book on coaching …
Find the Flow, F (orget) the Formula
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership, Marketing
By Emily Soccorsy and Justin Foster The marketing world is over-saturated with formulas. This is because formulas are intended to remove uncertainty. And because uncertainty is the boondoggle of human …
Podcast Guests on The Connie Pheiff Show
Filed Under: Podcast
Today we’re talking about the birds and the bees… Really… How to understand where a brand comes from and how to talk about your brand in any conversation Now we’re …
Podcast Guests on The How of Business – How to Start, Run & Grow a Small Business
Filed Under: Podcast
Telling Your Small Business Brand Story (17:37), with branding experts Emily Soccorsy & Justin Foster. Emily and Justin are the co-founders of the branding practice Root + River. They share their entrepreneurial …
An Open Letter
Filed Under: 21st Century Branding
Branding is a force for good. Let us ask you a few uncomfortable questions (because we love inquiry): Is it important to you how you show up in the world? …
Synthesis Episode #11: Justin Zoradi on Incompleteness, Resistance and Pursuing Your Time
Filed Under: Beliefs-Based Branding, Leadership, Marketing, Synthesis
LISTEN HERE (audio + video) Synthesis is a Root + River hosted webcast featuring nonconformist leaders whose ideas make them — and us — see the world differently. Our eleventh …
Podcast Guests on The Prosperity Show
Filed Under: Podcast
Justin Foster + Emily Soccorsy are co-founders of Root + River, a heart-based branding practice. Their mission is to inspire leaders to go inward. They believe that how you treat …
Branding happens in moments
Filed Under: 21st Century Branding, Intrinsic Branding, Leadership, Marketing
By Emily Soccorsy and Justin Foster A brand doesn’t magically appear. A logo might. But not a brand. Brands are really deeply seeded ideas, so they take time to formulate …
Podcast Guests on The Schmidt List
Filed Under: Podcast
Emily Soccorsy and Justin Foster from root + river join us to discuss how reputation is earned and not designed and why being a great leader does not necessarily mean …
You Don’t Need a Marketing Agency
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership, Marketing, Social Media
By Emily Soccorsy + Justin Foster Small business owners are in a bit of a conundrum when it comes to marketing. You can either do it yourself or bring in …
Ungrateful about marketing?
Filed Under: Marketing
Marketing is a little bit like a Rodney Dangerfield quote. It can’t get no respect. Everybody in the business wants great marketing and basically nobody wants to do great marketing. …
You’re in charge of marketing, right? No. You’re not.
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership
There’s this paradox about being responsible for the marketing of an organization: You are “in charge” of the brand and at the same time, you are not in charge of …