Marcia Reynolds
  • May 08, 2019
  • ROOT + RIVER

Synthesis Episode #12: Marcia Reynolds On How Coaching Can Shift Living

As Our twelfth episode features Marcia Reynolds, Psy D., Marcia is the author of three books, The Discomfort Zone, Outsmart Your Brainand Wander Woman, with a fourth book on coaching …

Find the Flow
  • April 22, 2019
  • ROOT + RIVER

Find the Flow, F (orget) the Formula

By Emily Soccorsy and Justin Foster The marketing world is over-saturated with formulas. This is because formulas are intended to remove uncertainty. And because uncertainty is the boondoggle of human …

synthesis
  • February 11, 2019
  • ROOT + RIVER

Synthesis Episode #11: Justin Zoradi on Incompleteness, Resistance and Pursuing Your Time

LISTEN HERE (audio + video) Synthesis is a Root + River hosted webcast featuring nonconformist leaders whose ideas make them — and us — see the world differently. Our eleventh …

Brand
  • January 10, 2019
  • ROOT + RIVER

Branding happens in moments

By Emily Soccorsy and Justin Foster A brand doesn’t magically appear. A logo might. But not a brand. Brands are really deeply seeded ideas, so they take time to formulate …

Wanted ROI or Nada
  • December 03, 2018
  • ROOT + RIVER

You Don’t Need a Marketing Agency

By Emily Soccorsy + Justin Foster Small business owners are in a bit of a conundrum when it comes to marketing. You can either do it yourself or bring in …

Director of Marketing Nothing
  • November 02, 2018
  • ROOT + RIVER

You’re in charge of marketing, right? No. You’re not.

There’s this paradox about being responsible for the marketing of an organization: You are “in charge” of the brand and at the same time, you are not in charge of …

Ron and Stacy
  • October 01, 2018
  • ROOT + RIVER

Synthesis Episode 10: Ron Price + Stacy Ennis on Growing Influence

LISTEN HERE (audio + video) Synthesis is a Root + River hosted webcast featuring nonconformist leaders whose ideas make them — and us — see the world differently. Our tenth episode …

Ego Kills
  • September 07, 2018
  • ROOT + RIVER

Why Ego Kills Brands

By Emily Soccorsy + Justin Foster To be a leader you need a healthy ego. Leading with your ego will kill your brand. Discuss. Not sure what to discuss? We …

  • August 29, 2018
  • ROOT + RIVER

Synthesis Episode 9: CEO Tanya Hall on Bringing Honor to Self-Publishing

LISTEN HERE (audio + video) Synthesis is a Root + River hosted webcast featuring nonconformist leaders whose ideas make them — and us — see the world differently. Our ninth episode …

Your Brand
  • August 14, 2018
  • ROOT + RIVER

How to Turn Brand Anxiety into Brand Intelligence

By Emily Soccorsy + Justin Foster You’ve been going along and growing your company. You are a good leader, and you have a good heart. And you are good at …

  • July 31, 2018
  • ROOT + RIVER

Synthesis Episode 8: Claritee Co-Founders Triana Newton & Doug McRae taking on Smokestack Thinking

LISTEN HERE (audio + video) Synthesis is a Root + River hosted webcast featuring nonconformist leaders whose ideas make them — and us — see the world differently. Our eighth episode …

Meeting Notes Drawing
  • July 13, 2018
  • ROOT + RIVER

Who are Our Clients?

By Emily Soccorsy + Justin Foster Who are our clients? People often ask us. In a sentence, they are awake achievers. But there’s so much beneath, between, around and behind …