Wanted ROI or Nada
  • December 03, 2018
  • ROOT + RIVER

You Don’t Need a Marketing Agency

By Emily Soccorsy + Justin Foster Small business owners are in a bit of a conundrum when it comes to marketing. You can either do it yourself or bring in …

Handwritten Text on EQ and Brand
  • October 29, 2015
  • ROOT + RIVER

The Link Between EQ + Branding

I recently opined in a tweet that branding is an extension of a leader’s EQ. That low EQ leads to bad branding decisions, lack of awareness & message obsession. This …