Find the Flow, F (orget) the Formula
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership, Marketing
By Emily Soccorsy and Justin Foster The marketing world is over-saturated with formulas. This is because formulas are intended to remove uncertainty. And because uncertainty is the boondoggle of human …
You Don’t Need a Marketing Agency
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership, Marketing, Social Media
By Emily Soccorsy + Justin Foster Small business owners are in a bit of a conundrum when it comes to marketing. You can either do it yourself or bring in …
Ungrateful about marketing?
Filed Under: Marketing
Marketing is a little bit like a Rodney Dangerfield quote. It can’t get no respect. Everybody in the business wants great marketing and basically nobody wants to do great marketing. …
3 Corporate Habits that Will Crush Your Entrepreneurial Spirit
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership
We heart entrepreneurial people. We heart them wherever they may be, and whenever they might find us. In the last year, we’ve seen an increasing number of what we term …
Why You Should Stop Saying, “I Don’t Have a Story”
Filed Under: 21st Century Branding, Intrinsic Branding
By Jennifer Lawhead “I have nothing to say.” “I don’t have an exciting story to tell.” “I’m just a typical business owner.” When I work with clients to help them …
