• October 15, 2025
  • Jocelyn Lovelle

Working on your brand? Brands grow from within.

Inward As intrinsic brand strategists, we often hear people talking about “working on their brand” and they ask questions like: When does my brand need attention? What should I be …

  • June 19, 2025
  • Jocelyn Lovelle

Celebrating the small wins as an antidote to disruption

By Jocelyn Lovelle Root: Go Inward The tire company said they had no record of our purchase, and then you found the receipt. The client, who had been on the …

  • June 13, 2023
  • Chris Klonoski

Seeking Summer

Longing tells us what’s in our hearts. 

  • April 19, 2023
  • Chris Klonoski

Inspiration as Action

Filed Under: ,

Offering a little inspiration – as something your audience can participate in or dismiss – is an invitation.

Slow Down
  • December 05, 2022
  • Chris Klonoski

Taking a Beat

Editor’s Note: This month at Root + River we are musing on Nurturing and this musing is being led by Brand Strategist Chris Klonoski. As with everything at Root + …

  • October 18, 2022
  • Emily Soccorsy

Releasing

Filed Under:

Releasing is what we are musing on this month at Root + River.

  • September 08, 2021
  • ROOT + RIVER

Podcast Guests on EntreArchitect Podcast with Mark R. LePage

Filed Under:

Justin and Emily recently joined Mark R. LePage on EntreArchitect Podcast to  share their philosophy of intrinsic branding.  Listen to the episode here.

  • August 30, 2021
  • ROOT + RIVER

Podcast Guests on Brand Tuned – Sharp Branding Podcast with Shireen Smith

Filed Under:

Justin and Emily recently joined Shireen Smith on Brand Tuned – Sharp Branding Podcast to  share their perspective on branding, and how the brand starts from within the founder. That …

  • August 30, 2021
  • ROOT + RIVER

Podcast Guest on The Industrial Talk Podcast with Scott Mackenzie – B2B Branding and Marketing

Filed Under:

Justin recently joined Scott Mackenzie on The Industrial Talk Podcast to talk about B2B Branding and Marketing. Listen to the episode here.

  • August 12, 2021
  • ROOT + RIVER

Podcast Guest on The M Word – Uncensored Conversations on Marketing

Filed Under:

Justin recently joined Jennifer Mulchandani and Heather Myklegard on The M Word – Uncensored Conversations on Marketing podcast to share living your mission with energy and trust. Listen to the …

  • May 05, 2021
  • ROOT + RIVER

Podcast Guest on Leveraging Thought Leadership with Peter Winick

Filed Under:

Justin recently joined Peter Winick on the Leveraging Thought Leadership podcast to share about drawing attention to your thought leadership, thinking outside the box and committing to the format you …

  • April 19, 2021
  • ROOT + RIVER

Podcast Guests on The Know Like & Trust Show

Filed Under:

Justin and Emily recently joined Britney Gardner on The Know Like & Trust show to share their unique take on branding, its spiritual roots, and how to connect with the …