The Off-The-Record Factor: Share Stories You’d Normally Hide
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership, Marketing, Story
If you were being interviewed by The New York Times about the success of your brand, what would you say? (I’ll give you a moment). Would you explain how you made …
BrandLab Attendee, We’d Like You to Meet Someone. Yourself.
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership, Marketing, Story, Team, Workshops
When is the last time you raced against your buddies to make and fly a paper airline? Or when have you last handwritten something sacred and private, folded it up …
Don’t Tell Stories. Excavate Them. By Jennifer Lawhead
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership, Marketing, Story
“That’s the story!” I exclaimed to a client on a recent storytelling and content coaching call. If I’ve learned anything from our clients recently, it’s this: when it comes to …
Synthesis Episode #12: Marcia Reynolds On How Coaching Can Shift Living
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership
As Our twelfth episode features Marcia Reynolds, Psy D., Marcia is the author of three books, The Discomfort Zone, Outsmart Your Brainand Wander Woman, with a fourth book on coaching …
Podcast Guests on The How of Business – How to Start, Run & Grow a Small Business
Filed Under: Podcast
Telling Your Small Business Brand Story (17:37), with branding experts Emily Soccorsy & Justin Foster. Emily and Justin are the co-founders of the branding practice Root + River. They share their entrepreneurial …
Podcast Guests on The Prosperity Show
Filed Under: Podcast
Justin Foster + Emily Soccorsy are co-founders of Root + River, a heart-based branding practice. Their mission is to inspire leaders to go inward. They believe that how you treat …
Podcast Guests on The Schmidt List
Filed Under: Podcast
Emily Soccorsy and Justin Foster from root + river join us to discuss how reputation is earned and not designed and why being a great leader does not necessarily mean …
You Don’t Need a Marketing Agency
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership, Marketing, Social Media
By Emily Soccorsy + Justin Foster Small business owners are in a bit of a conundrum when it comes to marketing. You can either do it yourself or bring in …
Synthesis Episode 10: Ron Price + Stacy Ennis on Growing Influence
Filed Under: Beliefs-Based Branding, Intrinsic Branding, Leadership, Synthesis
LISTEN HERE (audio + video) Synthesis is a Root + River hosted webcast featuring nonconformist leaders whose ideas make them — and us — see the world differently. Our tenth episode …
Why Ego Kills Brands
Filed Under: 21st Century Branding, Beliefs-Based Branding, Intrinsic Branding, Leadership
By Emily Soccorsy + Justin Foster To be a leader you need a healthy ego. Leading with your ego will kill your brand. Discuss. Not sure what to discuss? We …
Synthesis Episode 9: CEO Tanya Hall on Bringing Honor to Self-Publishing
Filed Under: Beliefs-Based Branding, Intrinsic Branding, Leadership, Synthesis
LISTEN HERE (audio + video) Synthesis is a Root + River hosted webcast featuring nonconformist leaders whose ideas make them — and us — see the world differently. Our ninth episode …
How to Turn Brand Anxiety into Brand Intelligence
Filed Under: 21st Century Branding, Leadership
By Emily Soccorsy + Justin Foster You’ve been going along and growing your company. You are a good leader, and you have a good heart. And you are good at …











